Quotes by Soichiro Honda

Success is 99% failure


Success is 99 percent failure.


Success represents the 1% of your work which results from the 99% that is called failure.


The value of life can be measured by how many times your soul has been deeply stirred.


There is a Japanese proverb that literally goes 'Raise the sail with your stronger hand,' meaning you must go after the opportunities that arise in life that you are best equipped to do.


I could not understand how it could move under its own power. And when it had driven past me, without even thinking why I found myself chasing it down the road, as hard as I could run.


If you hire only those people you understand, the company will never get people better than you are. Always remember that you often find outstanding people among those you don't particularly like.