Quote by Dwight D. Eisenhower

The things that are urgent are seldom important and the things that are important are seldom urgent.


President Eisenhower was actually quoting an unnamed university President in a 1954 speech at Northwestern University . Another version:

"I have two kinds of problems, the urgent and the important. The urgent are not important, and the important are never urgent."


Online: What Is Important Is Seldom Urgent and What Is Urgent Is Seldom Important