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We went into Iraq because Saddam Hussein refused to account for his weapons of mass destruction, consistently violated UN resolutions and in a post-9/11 world no American president could afford to give Saddam Hussein the benefit of the doubt.

At first, we couldn't be establishment, because we didn't have any money. We were guerrilla marketers, and we still are, a little bit. But, as we became No. 1 in our industry, we've had to modify our culture and become a bit more planned.

Sports is like rock 'n' roll. Both are dominant cultural forces, both speak an international language, and both are all about emotions.

Ultimately, we wanted Nike to be the world's best sports and fitness company. Once you say that, you have a focus. You don't end up making wing tips or sponsoring the next Rolling Stones world tour.

We could see that he was a charismatic guy who jumps over the moon and is very competitive, but nobody could have predicted what he would become to our culture.

You can't explain much in 60 seconds, but when you show Michael Jordan, you don't have to. It's that simple.

Any decision I make is based on myself, and the only person I have to give an explanation to is God.

One time they yelled cut, and we were just going at it, but we were like, this is some real stuff, we got some beef to work out.

The more experienced you are and the more people you meet and the more confident you get in your artistry, you fight to say, Hey, this is what I want.

Traveling is definitely something that your average 17-year-old doesn't get to do. One week we're in Japan, one week we're in Australia, one week we're back home going to football games.