Quotes by W. Edwards Deming

Stamping out fires is a lot of fun, but it is only putting things back the way they were.


A company could put a top man at every position and be swallowed by a competitor with people only half as good, but who are working together.


The consumer is the most important point on the production-line.


No one can measure the loss of business that may arise from a defective item that goes out to a customer.


Motivation - nonsense. All that people need to know is why their work is important.


Pay is not a motivator.


Data are not taken for museum purposes; they are taken as a basis for doing something. If nothing is to be done with the data, then there is no use in collecting any. The ultimate purpose of taking data is to provide a basis for action or a recommendation for action. The step intermediate between the collection of data and the action is prediction.


The moral is that it is necessary to innovate, to predict needs of the customer, give him more. He that innovates and is lucky will take the market.


You can learn a lot about ice and still not understand water.


To manage one must lead. To lead, one must understand the work that he and his people are responsible for.