Quotes by W. Edwards Deming

Deming’s First Theorem: “Nobody gives a hoot about profits.”
Deming’s Second Theorem: “We are being ruined by best efforts.”


The greatest waste in America is failure to use the abilities of people.


A system must have an aim. Without an aim, there is no system.


Export anything to a friendly country except American management.


Where there is fear you do not get honest figures.


Whenever there is fear, you will get wrong figures.


Standardization does not mean that we all wear the same color and weave of cloth, eat standard sandwiches, or live in standard rooms with standard furnishings. Homes of infinite variety of design are built with a few types of bricks, and with lumber of standard sizes, and with water and heating pipes and fittings of standard dimensions.


Our schools must preserve and nurture the yearning for learning that everyone is born with.


American management thinks that they can just copy from Japan—but they don’t know what to copy!


The System of Profound Knowledge provides a lens. It provides a new map of theory by which to understand and optimize that we work in, and thus to make a contribution to the whole country.