Quotes in goals

I achieved my goal by not my aim. That happens a lot, we honestly translate aims to goals. And then we do stupid things in the name of the goal that gets it the way of the aim. We forget the aim sometimes and put the goal in its place.


Everyone is a genius. But if you judge a fish by its ability to climb a tree, it will live its whole life believing that it is stupid.

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Systems are created, sustained, and improved by insightful and interactive work on the system, not by using carrots and sticks. Measurable goals do not improve systems; accountability does not improve systems. Improving systems improves systems.


The reason most people never reach their goals is that they don't define them, or ever seriously consider them as believable or achievable. Winners can tell you where they are going, what they plan to do along the way, and who will be sharing the adventure with them.

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Whoever wants to reach a distant goal must take small steps.

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In the absence of clearly-defined goals, we become strangely loyal to performing daily trivia until ultimately we become enslaved by it.


A numerical goal leads to distortion and faking, especially when the system is not capable of meeting the goal. Anybody will meet the quota (goal) allotted to him. He is not responsible for the losses so generated.


numerical goals set for other people, without a road map to reach the goal, have effects opposite to the effects sought.


management by numerical goal is an attempt to manage without knowledge of what to do, and in fact is usually management by fear.


Hopes without a method to achieve them will remain mere hopes

More quotes by   Lloyd Nelson view quote details